We are a digital marketing agency that specializes in search engine optimization for CPAs because finding a good accountant is an important decision.
There are 2.14 billion online buyers, that's a large audience you could tap into by having a digital presence for your CPA practice. As a business owner today, you need to make sure your business can be found by the people looking online for your services.
- Establish trust as an industry thought leader.
- Attract new clients and improve relations with existing clients.
- Educate the business community and general public about CPA services.
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Optimize Your Online Business Listing
The consistency of your name, address, and phone number (NAP) across the web sends a very strong trust and relevancy signal to Google and the other search engines people use.
Whether you know it or not, your business information may already be listed on several directories with inaccurate information. Increase discoverability across search experiences.
Enhance Your Online Presence
When you search for your business on search engines like Google and Bing, your business might appear in listings you didn’t submit to. The downside is that the information provided could be inaccurate since it did not come directly from you. It is vital to regularly check and fix your online presence as much as you can.
Improve Your Local Visibility
Having your business information listed in an online directory can improve your online presence, making it that much faster for local customers looking for your services to find you.
Build Business Reputation and Trust
Appearing in trusted business listings shows that the business is credible by consumers, due to the painstaking process that a business has to go through to be listed. Additionally, listings provide the ability for businesses to build their profiles through testimonials from customers’ reviews and ratings.
Reach potential customers in over 70 local business directories
- Gain control over your business info & reviews
- Generate leads from prospects who are looking for your service
- Reach potential customers in over 70 local business directories
- Your listing includes your NAP (name, address and phone number), along with other information that can be very important to the success of your local SEO efforts
- Ensure that your business listings are 100% consistent across the web
- Receive backlinks for your website
How does your firm rank on Google?
When prospects search for the right accounting firm, ensure that they'll be able to find you across all marketing channels.
According to Statista, as of July 2022, search engine Google had a share of around 83 percent for online, Bing accounted for nearly nine percent of the global search market, while Yahoo's market share was 2.55 percent.
Improve Your Organic Reach
To make your website stand out and attract more clients to your CPA firm, you need search engine optimization (SEO) for long-term search engine visibility and customer success.
Appear in Local Search Results
By optimizing your website’s content to include keywords and service areas that your potential clients search for, you will see your website climb the rankings of search result pages.
Generate Qualified Leads
Determining the type of clientele you want for your business along with a properly optimized website will increase the right type of traffic your business is seeking.
A Customer-Focused, Search Optimized Website
Unless you’re a small business owner who is not interested in growing your brand, you need to have a website. Having a small business website isn’t just about selling your goods and services — it’s also about providing something of value to potential customers. The key to making the most of the web is making your business as accessible as possible.
6 out of 10 consumers expect brands to provide online content about their business on some form of digital property, and more than half head straight to the brand’s website for product information.
Focusing on your online touchpoints means building relationships with customers and potential customers, and turning that online connection into offline loyal, engaged customers who come back time and again.
Social icons linking to Facebook, Twitter, Instagram, and other networking platforms make sharing your content easier for your visitors who like what they see.
Digital Marketing Services for your CPA Practice
Ready to invest in digital marketing for your business? Let's work together to create a plan designed around optimizing your business directory listings, while incorporating search engine optimization (SEO), content marketing, search engine marketing, lead generation and website design to ensure that your accounting practice is optimized to help you reach your goals.
What marketing activities do you currently have in place?
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